MICHAEL JOHN GUADARRAMA
BIO
On June 17, 1989 in the town of Ponce, Puerto Rico – Michael John Guadarrama was born. Michael moved to Boston, MA in the early 90’s and at age 14, Michael began working as a Teen Muralist for the city with the Thomas M. Menino’s Boston Mural Crew. Shortly after, he began working as a Teen Entrepreneur at Artists For Humanity. When Michael graduated from high school in 2007, he began freelancing in New York city, having worked with names like BET, Nickelodean and MTV. By age 24, Michael began a Creative Design business (www.sandyrivercustoms.com) and served hundreds of clients from East to West, providing Motion Graphics, Advertisement Design and Strategies, Graphic Art, Layout Design and Consultation. Now in his mid 30’s, Michael works as Creative Designer (in his own right), by creating visual communication strategies with clients with in the city of Boston (ask for latest client list!). While working as a Creative Designer on his own time, his full-time career is to teach the youth the importance of exercising creativity daily, through creativity Michael hopes to ignite the entrepreneurial spirit that exists in everyone.
STATEMENT
In 2010 I came to the realization that every living thing has a purpose. Many instances I experienced coincidences, grand timing and de javu. I analyzed the world around me and saw the imbalances that society holds. I started realizing that humanity was drifting away from reality and finding ways to escape reality – gambling, drugs, suicide, murder, hate and bullying. These are all very strong words but these things exist and they get mixed in with all of humanities other natures. A lot of my personal art reflects these imbalances – Through my professional career option, I encounter diverse peoples and learn so much that I begin to see patterns. These patterns allow me to control my reality and helps me focus on tasks that will elevate me and those I hold dear to me. The way I tell the story I am living is through the brand ALIVIXI. This brand speaks many stories – Industrial Greed, Social ineptitude, A.I. Dependencies and more develop. This brand is developed by purpose, I want to use my energy to aid humanity – I provide art to those who use it to build culture.